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AGENCY INDEX

Agency profile · Minneapolis

Fallon

Creative advertising agency with a stated philosophy of outsmarting rather than outspending, working on emerging media and data-informed messaging.Fallon is a marketing agency headquartered in Minneapolis, Minnesota, founded in 1981. It lists Branding among its services. It scores 41.5 of 100 on the 6 criteria that currently have data, ranking 61 of 69 listed agencies.

Last updated

Visit fallon.com Request a correctionDraft data

At a glance

Company facts as published on the agency's own site or public profiles, each with its source. Checked October 12, 2026.

Headquarters

500 N 3rd St., Minneapolis, 55401
Source: fallon.com

Other offices

New York, NY · London, UK
Source: fallon.com

Founded

1981
Source: fallon.com

Employees

51-200
Source: linkedin.com

Leadership

  • Nikki Baker, Chief Executive Officer
  • Leslie Shaffer, Chief Creative Officer
  • Lauren Pulwer, Managing Director
Source: fallon.com

Pricing model

Not published

Minimum engagement

Not published

Partnerships

Not published

Services

  • Branding

Industries

Not recorded yet.

Certifications

None recorded.

Pricing signals

  • Does not publish pricing on its own site
  • Minimum project: not listed
  • Hourly band: not listed
Compare with the pricing benchmark

Reviews

Ratings as shown on each platform, with the review count beside every rating and a link to the source. Google, Clutch and Yelp feed the Client reviews criterion; Glassdoor does not.

Google reviews

via Google · fetched October 12, 2026View on Google

4.25 reviews on Google

  • “pbs on public broadcasting services in years…”

    Louisimene Castor · 7 months ago · Google

  • “Beautiful agency with top caliber creative's and teams.”

    Travis J. · 7 years ago · Google

Excerpts as returned by Google (not chosen by us), shortened by Google where cut. Snapshot; ratings change.

Yelp reviews

Yelp not checked yet for this agency (collection pending).

Clutch (client reviews)

  • ClutchNo rating found

Employee rating (Glassdoor)

  • GlassdoorNo rating found

Rated by current and former employees, not clients. Shown for context only; it is not part of the score.

AI visibility

How often AI assistants name Fallon when asked Minnesota buyer questions. Draft run on October 12, 2026; answers vary from run to run, so read the interval as a stability range.

Mention rate

0.3%

Named in 1 of 399 AI answers , across 1 questions and 1 assistants.

95% interval 0.0%–1.4%. Runs aren’t independent, so the true range is wider.

Avg position
3.0
Recommended
100%

Recommended = an endorsement, not a passing mention. Position 1 = named first.

By assistant

  • ChatGPT0/114
  • Gemini0/114
  • Google AI Mode1/114
  • Google AI Overview0/19
  • Microsoft Copilot0/38

Bar = share of that assistant’s answers naming the agency; whisker = 95% interval. Runs per question: ChatGPT 3, Gemini 3, Google AI Mode 3, Google AI Overview 1, Microsoft Copilot 1.

Sentiment of mentions

100% positive · 0 negative

How AI describes them

  • video / creative 1
  • enterprise 1
  • “Fallon – A historic, creatively-led powerhouse in Minneapolis suited for enterprise-level brands looking to outsmart...”

Themes counted in the text around each mention; phrases quoted from AI answers.

Sources cited when AI named them

  • builtin.comDirectory1 answers
  • clutch.coDirectory1 answers

Domains cited in answers that named the agency. Association only: the page may not be about this agency.

Questions where at least one AI answer named Fallon: answers naming it out of answers recorded for that question. Source: data/leaderboard.json, run 2026-10-12.
QuestionAnswers naming itAssistants
Best social media marketing agency in Minneapolis1/11Google AI Mode

Full AI visibility leaderboard and method

Work and proof

Case studies, clients and awards as the agency publishes them.

No case studies recorded yet

We record case studies published on the agency’s own site, and whether each states a measurable outcome. They feed the “Specialization and proof” criterion.

Notable clients

The agency does not publicly list clients, or we have not found the page yet.

Awards

No awards recorded.

Hours and contact

Hours

Opening hours from Google
Monday8:00 AM – 5:00 PM
Tuesday8:00 AM – 5:00 PM
Wednesday8:00 AM – 5:00 PM
Thursday8:00 AM – 5:00 PM
Friday8:00 AM – 5:00 PM
SaturdayClosed
SundayClosed
via Google · fetched October 12, 2026

Contact

    via Google · fetched October 12, 2026

    Score breakdown

    41.5 of 100. Each criterion is scored 1 to 5, multiplied by its weight, and the sum is rescaled from the 100 live weight points to 100.
    Score breakdown for Fallon. Source: data/*.json and data/methodology.json, updated 2026-10-12.
    CriterionWeightRating (1–5)PointsWhat’s missing
    Client reviews25%4.723.3 / 25No Clutch or Yelp rating recorded. Review recency is not collected.
    AI visibility20%1.04.1 / 20 Recorded
    Specialization and proof20%——No published case studies recorded.
    Pricing transparency15%1.03.0 / 15Does not publish pricing on its own site.
    Certifications10%1.02.0 / 10No partner certifications recorded.
    Stability10%4.59.0 / 10 Recorded

    Which scoring criteria are live

    Scores use 6 of 6 criteria (100 of 100 weight points), rescaled to 100. Criteria without data are excluded, not estimated. Methodology

    • Client reviews · 25%
    • AI visibility · 20%
    • Specialization and proof · 20%
    • Pricing transparency · 15%
    • Certifications · 10%
    • Stability · 10%

    Sources

    Every fact on this page comes from these public pages, grouped by what they support. Listing last checked October 12, 2026.

    Listing (services, industries, pricing, certifications)

    1. [1] fallon.com
    2. [2] fallon.com
    3. [3] fallon.com
    4. [4] linkedin.com

    Company facts (checked October 12, 2026)

    1. [1] fallon.com
    2. [2] fallon.com
    3. [3] fallon.com
    4. [4] fallon.com
    5. [5] linkedin.com

    Google and Yelp (fetched October 12, 2026)

    1. [1] maps.google.com

    AI visibility: data/leaderboard.json, Cloro API (api.cloro.dev/v1/monitor), run October 12, 2026. Google data via the Google Places API; Yelp data via Yelp. Ratings are snapshots and change.

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