

Agency comparison · Minnesota
Hook Agency vs Triton Commerce: Minnesota marketing agency comparison
Hook Agency is a Minneapolis, Minnesota agency that lists AI search (GEO), PPC / paid search, SEO and 2 more. Triton Commerce is a Winona, Minnesota agency that lists content, AI search (GEO), PPC / paid search and 2 more. Triton Commerce lists a lower minimum project ($1,000) than Hook Agency ($12,000).
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Hook Agency and Triton Commerce: the agencies
Hook Agency: Minneapolis agency serving home-service contractors with local SEO, AI-answer optimization, Google and Meta ads, and website design.
Full profileTriton Commerce (founded 2011): Winona-based marketing agency for home service contractors, combining web design, SEO, AI-search content, paid ads and AI lead tools.
Full profile
Hook Agency vs Triton Commerce: side by side
| Field | Hook Agency | Triton Commerce |
|---|---|---|
| City and region | Minneapolis · Twin Cities | Winona · Greater Minnesota |
| Headquarters | 600 N Washington Ave Suite C203, Minneapolis, MN, 55401Source: hookagency.com | 535 Junction St, Winona, 55987Source: poweredbytriton.com |
| Employees | 11-50Source: hookagency.com | 11-50Source: poweredbytriton.com |
| Founded | Not published | 2011Source: poweredbytriton.com |
| Services | AI search (GEO), PPC / paid search, SEO, Social, Web designListing sources: clutch.co, hookagency.com | Content, AI search (GEO), PPC / paid search, SEO, Web designListing sources: clutch.co, tritoncommerce.com, poweredbytriton.com |
| Google rating | 4.9 ★ (188 reviews)via Google · fetched October 12, 2026View on Google | 5.0 ★ (3 reviews)via Google · fetched October 12, 2026View on Google |
| Clutch rating | Not published | 5.0 ★ (3 reviews)via Clutch |
| Yelp rating | 5.0 ★ (6 reviews)via Yelp · fetched October 12, 2026View on Yelp | Not published |
| Minimum project | $12,000+Listing sources: clutch.co, hookagency.com | $1,000+Listing sources: clutch.co, tritoncommerce.com, poweredbytriton.com |
| Hourly band | $100-149/hrListing sources: clutch.co, hookagency.com | $100-149/hrListing sources: clutch.co, tritoncommerce.com, poweredbytriton.com |
| Publishes pricing | Yes, on its own siteListing sources: clutch.co, hookagency.com | NoListing sources: clutch.co, tritoncommerce.com, poweredbytriton.com |
| Ownership | Owner-operated, no parent company listedSource: hookagency.com | Not published |
| Awards | 3 awardsCompany-stated
| Not published |
| Notable clients | 12+ named clients on record
| 1 named client on record
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| Leadership |
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| Case studies | 4 (3 with stated results)Source: hookagency.com | 4 (2 with stated results)Source: poweredbytriton.com |
| AI-assistant mention rate | Named in 62 of 399 answered runs (15.5%); 95% interval 12.3%–19.4%How AI visibility is measured | Named in 3 of 399 answered runs (0.8%); 95% interval 0.3%–2.2%How AI visibility is measured |
Not published by either agency: Industries, partner programs, certifications.
Hook Agency listing sources
Triton Commerce listing sources
Hook Agency vs Triton Commerce: where they differ
- Location: Hook Agency in Minneapolis and Triton Commerce in Winona.
- Only Hook Agency lists Social among its services.
- Only Triton Commerce lists Content among its services.
- Google: Hook Agency 4.9 from 188 reviews and Triton Commerce 5.0 from 3 reviews.
- Minimum project: Hook Agency $12,000+ and Triton Commerce $1,000+.
- Hook Agency publishes pricing on its own site; Triton Commerce does not.
- AI mentions: Hook Agency 15.5% and Triton Commerce 0.8% (95% intervals do not overlap).
Hook Agency vs Triton Commerce: where they overlap
What Hook Agency and Triton Commerce have in common as Minnesota agencies, from their listings and company facts:
- Hook Agency and Triton Commerce both list AI search (GEO), PPC / paid search, SEO and web design.
- In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Hook Agency and Triton Commerce were named in the same answer 2 times (0.5% of answers).
Hook Agency vs Triton Commerce: AI visibility by assistant
- ChatGPTHook Agency
ChatGPT named Hook Agency in 27 of 114 answers (23.7%).
Triton CommerceChatGPT named Triton Commerce in 3 of 114 answers (2.6%).
- GeminiHook Agency
Gemini named Hook Agency in 9 of 114 answers (7.9%).
Triton CommerceGemini named Triton Commerce in 0 of 114 answers (0.0%).
- Google AI ModeHook Agency
Google AI Mode named Hook Agency in 6 of 114 answers (5.3%).
Triton CommerceGoogle AI Mode named Triton Commerce in 0 of 114 answers (0.0%).
- Google AI OverviewHook Agency
Google AI Overview named Hook Agency in 0 of 19 answers (0.0%).
Triton CommerceGoogle AI Overview named Triton Commerce in 0 of 19 answers (0.0%).
- Microsoft CopilotHook Agency
Microsoft Copilot named Hook Agency in 20 of 38 answers (52.6%).
Triton CommerceMicrosoft Copilot named Triton Commerce in 0 of 38 answers (0.0%).
Bar = share of that assistant’s answers naming the agency; whisker = 95% interval.
Hook Agency vs Triton Commerce: common questions
How do Hook Agency and Triton Commerce compare for AI search (GEO) in Minnesota?
Hook Agency and Triton Commerce both list AI search (GEO). Hook Agency is based in Minneapolis and Triton Commerce is based in Winona. Listed team sizes: Hook Agency 11-50 and Triton Commerce 11-50 employees. Listed minimum projects: Hook Agency $12,000+ and Triton Commerce $1,000+.
Which services does each of Hook Agency and Triton Commerce list that the other does not?
Only Hook Agency lists Social. Only Triton Commerce lists Content.
How many Google reviews do Hook Agency and Triton Commerce have?
Hook Agency has 188 reviews (4.9 average) and Triton Commerce has 3 reviews (5.0 average). Review count isn't a quality measure.
Do Hook Agency and Triton Commerce publish pricing on their own sites?
Hook Agency publishes pricing on its own site; Triton Commerce does not.
Who runs Hook Agency and Triton Commerce?
Hook Agency: Tim Brown (Owner, CEO), Bea Bonte (Owner) and Cody Warren (President); Triton Commerce: Corey Kelly (Chief Executive Officer + Co-Founder) and Nick Kelly (Chief Design Officer + Co-Founder). As listed on each company's own pages.
Which clients do Hook Agency and Triton Commerce name publicly?
Hook Agency names Badgerland Exteriors, Lorenz Plumbing & HVAC and Courtney Construction (case studies); Triton Commerce names Modern Overhead Door (testimonial).
How many employees do Hook Agency and Triton Commerce list?
Both list 11-50 employees.
What hourly rates do Hook Agency and Triton Commerce list?
Both list $100-149/hr.
How comparisons are chosen and every field is sourced: methodology.
Hook Agency vs Triton Commerce: related Minnesota pages
- Hook Agency profile
- Triton Commerce profile
- SEO agencies
- PPC agencies
- Web design agencies
- AI search (GEO) agencies
- All comparisons
- AI visibility
Not a recommendation. Fit depends on your budget, service and industry.
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