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Agency comparison · Minnesota

Perrill vs TopRank Marketing: Minnesota marketing agency comparison

Perrill is a Minneapolis, Minnesota agency that lists content, AI search (GEO), PPC / paid search and 2 more. TopRank Marketing is a Minneapolis, Minnesota agency that lists content, AI search (GEO), SEO and 1 more. Only Perrill lists PPC / paid search and Web design; only TopRank Marketing lists Social.

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Perrill and TopRank Marketing: the agencies

  • Perrill (founded 1998): Minneapolis digital agency covering web design and development, SEO, paid ads, content and AI-search optimization for B2B, B2C and ecommerce brands.

    Full profile
  • TopRank Marketing (Minneapolis, founded 2001): B2B marketing agency centered on content, influencer, search, social and podcast marketing, claiming 24 years in business.

    Full profile

Perrill vs TopRank Marketing: side by side

Each value for Perrill and TopRank Marketing comes from the agency's listing, its company facts or the platform named under it. Data as of October 15, 2026. No score or rank here; see the full ranking on the agencies page.
Perrill vs TopRank Marketing, side by side
FieldPerrillTopRank Marketing
City and regionMinneapolis · Twin CitiesMinneapolis · Twin Cities
Headquarters110 Cheshire Ln Suite 305, Minnetonka, 55305Source: perrill.com7701 Golden Valley Rd #27227, Minneapolis, 55427Source: toprankmarketing.com
Employees11-50Source: clutch.co11-50Source: clutch.co
Founded1998Source: clutch.co2001Source: clutch.co
ServicesContent, AI search (GEO), PPC / paid search, SEO, Web designListing sources: clutch.co, perrill.comContent, AI search (GEO), SEO, SocialListing sources: clutch.co, toprankmarketing.com
Google rating4.7 ★ (41 reviews)via Google · fetched October 12, 2026View on Google3.0 ★ (2 reviews)via Google · fetched October 12, 2026View on Google
Clutch rating4.9 ★ (9 reviews)via ClutchNot published
Yelp rating3.7 ★ (3 reviews)via Yelp · fetched October 12, 2026View on YelpNot published
Minimum project$5,000+Listing sources: clutch.co, perrill.com$5,000+Listing sources: clutch.co, toprankmarketing.com
Hourly band$150-199/hrListing sources: clutch.co, perrill.com$200-300/hrListing sources: clutch.co, toprankmarketing.com
Publishes pricingNoListing sources: clutch.co, perrill.comNoListing sources: clutch.co, toprankmarketing.com
OwnershipNot publishedOwner-operated, no parent company listedSource: toprankmarketing.com
Partner programs2 programsNot published
Awards6 awardsCompany-stated
  • Clutch Top Full-Service Digital Company, Minnesota · 2026clutch.co
  • Clutch Top Web Design Company, Minnesota · 2026clutch.co
  • Clutch: Full-Service Digital Company · 2023clutch.co
2 awardsCompany-stated
Notable clients12+ named clients on record11 named clients on record
Leadership
  • Nate Tower (President (since July 2023; previously Director of Marketing and Sales; joined 2014))perrill.com
  • Jay Gast (Former president (led about three years before Tower))perrill.com
Case studies4 (1 with stated results)Source: perrill.com3 (0 with stated results)Source: toprankmarketing.com
AI-assistant mention rateNamed in 70 of 399 answered runs (17.5%); 95% interval 14.1%–21.6%How AI visibility is measuredNamed in 15 of 399 answered runs (3.8%); 95% interval 2.3%–6.1%How AI visibility is measured

Not published by either agency: Industries, certifications.

Perrill listing sources

  1. [1] clutch.co
  2. [2] perrill.com

TopRank Marketing listing sources

  1. [1] clutch.co
  2. [2] toprankmarketing.com
See how every listed agency is ranked

Perrill vs TopRank Marketing: where they differ

  • Founded: Perrill 1998 and TopRank Marketing 2001.
  • Only Perrill lists PPC / paid search and Web design among its services.
  • Only TopRank Marketing lists Social among its services.
  • Google: Perrill 4.7 from 41 reviews and TopRank Marketing 3.0 from 2 reviews.
  • Hourly band: Perrill $150-199/hr and TopRank Marketing $200-300/hr.
  • Case studies on record: Perrill 4 and TopRank Marketing 3.
  • Company-stated awards on record: Perrill 6 and TopRank Marketing 2.
  • AI mentions: Perrill 17.5% and TopRank Marketing 3.8% (95% intervals do not overlap).

Perrill vs TopRank Marketing: where they overlap

What Perrill and TopRank Marketing have in common as Minnesota agencies, from their listings and company facts:

  • Perrill and TopRank Marketing both list content, AI search (GEO) and SEO.
  • Perrill and TopRank Marketing are both based in Minneapolis, Minnesota.
  • In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Perrill and TopRank Marketing were named in the same answer 4 times (1.0% of answers).

Perrill vs TopRank Marketing: AI visibility by assistant

In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Perrill was named in 70 answers (17.5%; 95% interval 14.1%–21.6%) and TopRank Marketing was named in 15 answers (3.8%; 95% interval 2.3%–6.1%); their 95% intervals do not overlap.Below: share of each assistant’s answers that named each agency. Single test run, October 12, 2026; repeated quarterly. Compare questions are excluded. Runs are correlated, so read each interval as a stability range. How AI visibility is measured.
  • ChatGPT
    Perrill

    ChatGPT named Perrill in 11 of 114 answers (9.7%).

    TopRank Marketing

    ChatGPT named TopRank Marketing in 8 of 114 answers (7.0%).

  • Gemini
    Perrill

    Gemini named Perrill in 33 of 114 answers (28.9%).

    TopRank Marketing

    Gemini named TopRank Marketing in 5 of 114 answers (4.4%).

  • Google AI Mode
    Perrill

    Google AI Mode named Perrill in 19 of 114 answers (16.7%).

    TopRank Marketing

    Google AI Mode named TopRank Marketing in 1 of 114 answers (0.9%).

  • Google AI Overview
    Perrill

    Google AI Overview named Perrill in 4 of 19 answers (21.1%).

    TopRank Marketing

    Google AI Overview named TopRank Marketing in 1 of 19 answers (5.3%).

  • Microsoft Copilot
    Perrill

    Microsoft Copilot named Perrill in 3 of 38 answers (7.9%).

    TopRank Marketing

    Microsoft Copilot named TopRank Marketing in 0 of 38 answers (0.0%).

Bar = share of that assistant’s answers naming the agency; whisker = 95% interval.

Perrill vs TopRank Marketing: common questions

How do Perrill and TopRank Marketing compare for content in Minnesota?

Perrill and TopRank Marketing both list content. Both are based in Minneapolis. Perrill was founded in 1998 and TopRank Marketing was founded in 2001. Listed team sizes: Perrill 11-50 and TopRank Marketing 11-50 employees. Listed minimum projects: Perrill $5,000+ and TopRank Marketing $5,000+.

Which agency has been operating longer, Perrill or TopRank Marketing?

Perrill, founded in 1998. TopRank Marketing was founded in 2001.

How many Google reviews do Perrill and TopRank Marketing have?

Perrill has 41 reviews (4.7 average) and TopRank Marketing has 2 reviews (3.0 average). Review count isn't a quality measure.

Do Perrill and TopRank Marketing publish pricing on their own sites?

No. None of Perrill and TopRank Marketing publishes pricing on its own site.

Who runs Perrill and TopRank Marketing?

Perrill: Nate Tower (President (since July 2023; previously Director of Marketing and Sales; joined 2014)) and Jay Gast (Former president (led about three years before Tower)); TopRank Marketing: Lee Odden (CEO (co-founder; owner and Chairman)) and Alexis Hall (Vice President, Client Accounts). As listed on each company's own pages.

Which clients do Perrill and TopRank Marketing name publicly?

Perrill names Wasp Archery, Dura Supreme and Culligan (case studies); TopRank Marketing names SAP, LinkedIn and Smartsheet (case studies).

What awards do Perrill and TopRank Marketing list?

As stated by each company: Perrill lists 6 awards (most recent 2026) and TopRank Marketing lists 2 awards (most recent 2024).

How many employees do Perrill and TopRank Marketing list?

Both list 11-50 employees.

How comparisons are chosen and every field is sourced: methodology.

Perrill vs TopRank Marketing: related Minnesota pages