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Agency comparison · Minnesota

Augurian vs MSPC: Minnesota marketing agency comparison

Augurian is a Saint Paul, Minnesota agency that lists SEO, PPC / paid search, content and 1 more. MSPC is a Saint Paul, Minnesota agency that lists content, SEO, social and 1 more. Augurian lists a lower minimum project ($5,000) than MSPC ($10,000). Only Augurian lists PPC / paid search; only MSPC lists Social.

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Augurian and MSPC: the agencies

  • Augurian: Digital marketing agency offering paid media, organic search, content, analytics, website development and email automation, with an office in Saint Paul and clients nationwide.

    Full profile
  • MSPC (Saint Paul, founded 1978): St. Paul full-service marketing agency (site at agencymsp.com) offering strategy, creative, content, media, websites and production for regional brands.

    Full profile

Augurian vs MSPC: side by side

Each value for Augurian and MSPC comes from the agency's listing, its company facts or the platform named under it. Data as of October 15, 2026. No score or rank here; see the full ranking on the agencies page.
Augurian vs MSPC, side by side
FieldAugurianMSPC
City and regionSaint Paul · Twin CitiesSaint Paul · Twin Cities
Headquarters550 Vandalia Street, Suite 233, St. Paul, MN, 55114Source: augurian.com953 Westgate Drive, Suite 107, St. Paul, 55114Source: mspmag.com
Employees11-50Source: clutch.co51-200Source: clutch.co
FoundedNot published1978Source: agencymsp.com
ServicesSEO, PPC / paid search, Content, Web designListing sources: augurian.com, augurian.com, augurian.com, clutch.co, linkedin.comContent, SEO, Social, Web designListing sources: clutch.co, mspcagency.com
IndustriesRetail & e-commerce, Healthcare, Real estate, Manufacturing, B2B techListing sources: augurian.com, augurian.com, augurian.com, clutch.co, linkedin.comFinancial services, Healthcare, B2B tech, Retail & e-commerceListing sources: clutch.co, mspcagency.com
Google rating5.0 ★ (20 reviews)via Google · fetched October 12, 2026View on Google4.9 ★ (7 reviews)via Google · fetched October 12, 2026View on Google
Minimum project$5,000+Listing sources: augurian.com, augurian.com, augurian.com, clutch.co, linkedin.com$10,000+Listing sources: clutch.co, mspcagency.com
Hourly band$100-149/hrListing sources: augurian.com, augurian.com, augurian.com, clutch.co, linkedin.com$150-199/hrListing sources: clutch.co, mspcagency.com
Publishes pricingNoListing sources: augurian.com, augurian.com, augurian.com, clutch.co, linkedin.comNoListing sources: clutch.co, mspcagency.com
OwnershipNot publishedPart of MSP CommunicationsSource: digitalsummit.com
Partner programs6 programsNot published
Awards9 awardsCompany-stated
  • Minneapolis/St. Paul Business Journal Fast 50 · 2022clutch.co
  • Inc. 5000 Fastest Growing Private Companies · 2022clutch.co
  • Financial Times Americas' Fastest Growing Companies (#256) · 2022clutch.co
4 awardsCompany-stated
  • Minnesota Business Hall of Fame (Deborah Hopp) · 2025tcbmag.com
  • Content Marketing Award: Best Healthcare Publication · 2022agencymsp.com
  • 11 industry awards for UHC Renewagencymsp.com
Notable clients11 named clients on record12+ named clients on record
Leadership
  • Josh Becerra (President & CEO | Founding Partner)augurian.com
  • Deborah Hopp (Former president of MSPC (retired 2025, per Twin Cities Business); Senior Vice President, MSPC in Dec 2020 press release; president of MSPC per Nov 2021 TCB article)tcbmag.com
  • Nat Opperman (President, MSP Communications (parent company; succeeded Gary Johnson in summer 2021 per TCB))tcbmag.com
  • Vance Opperman (Owner, MSP Communications (parent company))tcbmag.com
CertificationsMeta Business Partner, HubSpot PartnerNot published
Case studies18 (10 with stated results)Source: augurian.com4 (0 with stated results)Source: agencymsp.com
AI-assistant mention rateNamed in 42 of 399 answered runs (10.5%); 95% interval 7.9%–13.9%How AI visibility is measuredNamed in 3 of 399 answered runs (0.8%); 95% interval 0.3%–2.2%How AI visibility is measured

Not published by either agency: Clutch rating, Yelp rating.

See how every listed agency is ranked

Augurian vs MSPC: where they differ

  • Employees: Augurian lists 11-50 and MSPC lists 51-200.
  • Only Augurian lists PPC / paid search among its services.
  • Only MSPC lists Social among its services.
  • Only Augurian lists Real estate and Manufacturing among its industries.
  • Only MSPC lists Financial services among its industries.
  • Google: Augurian 5.0 from 20 reviews and MSPC 4.9 from 7 reviews.
  • Minimum project: Augurian $5,000+ and MSPC $10,000+.
  • Hourly band: Augurian $100-149/hr and MSPC $150-199/hr.
  • Case studies on record: Augurian 18 and MSPC 4.
  • Company-stated awards on record: Augurian 9 and MSPC 4.
  • AI mentions: Augurian 10.5% and MSPC 0.8% (95% intervals do not overlap).

Augurian vs MSPC: where they overlap

What Augurian and MSPC have in common as Minnesota agencies, from their listings and company facts:

  • Augurian and MSPC both list content, SEO and web design.
  • Augurian and MSPC both list B2B tech, healthcare and retail & e-commerce among their industries.
  • Augurian and MSPC are both based in Saint Paul, Minnesota.
  • In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Augurian and MSPC were named in the same answer 1 time (0.3% of answers).

Augurian vs MSPC: AI visibility by assistant

In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Augurian was named in 42 answers (10.5%; 95% interval 7.9%–13.9%) and MSPC was named in 3 answers (0.8%; 95% interval 0.3%–2.2%); their 95% intervals do not overlap.Below: share of each assistant’s answers that named each agency. Single test run, October 12, 2026; repeated quarterly. Compare questions are excluded. Runs are correlated, so read each interval as a stability range. How AI visibility is measured.
  • ChatGPT
    Augurian

    ChatGPT named Augurian in 22 of 114 answers (19.3%).

    MSPC

    ChatGPT named MSPC in 0 of 114 answers (0.0%).

  • Gemini
    Augurian

    Gemini named Augurian in 7 of 114 answers (6.1%).

    MSPC

    Gemini named MSPC in 1 of 114 answers (0.9%).

  • Google AI Mode
    Augurian

    Google AI Mode named Augurian in 8 of 114 answers (7.0%).

    MSPC

    Google AI Mode named MSPC in 1 of 114 answers (0.9%).

  • Google AI Overview
    Augurian

    Google AI Overview named Augurian in 0 of 19 answers (0.0%).

    MSPC

    Google AI Overview named MSPC in 0 of 19 answers (0.0%).

  • Microsoft Copilot
    Augurian

    Microsoft Copilot named Augurian in 5 of 38 answers (13.2%).

    MSPC

    Microsoft Copilot named MSPC in 1 of 38 answers (2.6%).

Bar = share of that assistant’s answers naming the agency; whisker = 95% interval.

Augurian vs MSPC: common questions

How do Augurian and MSPC compare for content in Minnesota?

Augurian and MSPC both list content. Both are based in Saint Paul. Listed team sizes: Augurian 11-50 and MSPC 51-200 employees. Listed minimum projects: Augurian $5,000+ and MSPC $10,000+. Google ratings: Augurian 5.0 from 20 reviews and MSPC 4.9 from 7 reviews.

How many Google reviews do Augurian and MSPC have?

Augurian has 20 reviews (5.0 average) and MSPC has 7 reviews (4.9 average). Review count isn't a quality measure.

Do Augurian and MSPC publish pricing on their own sites?

No. None of Augurian and MSPC publishes pricing on its own site.

Who runs Augurian and MSPC?

Augurian: Josh Becerra (President & CEO | Founding Partner); MSPC: Deborah Hopp (Former president of MSPC (retired 2025, per Twin Cities Business); Senior Vice President, MSPC in Dec 2020 press release; president of MSPC per Nov 2021 TCB article), Nat Opperman (President, MSP Communications (parent company; succeeded Gary Johnson in summer 2021 per TCB)) and Vance Opperman (Owner, MSP Communications (parent company)). As listed on each company's own pages.

Which clients do Augurian and MSPC name publicly?

Augurian names Coborn's, Dunwoody College and Forge & Flame (case studies); MSPC names Dairy Queen, DataVantage (Direct Computer Resources Inc.) and Miracle-Ear (case studies).

What awards do Augurian and MSPC list?

As stated by each company: Augurian lists 9 awards (most recent 2022) and MSPC lists 4 awards (most recent 2025).

How many employees do Augurian and MSPC list?

Augurian lists 11-50 and MSPC lists 51-200.

Which industries do Augurian and MSPC both list?

B2B tech, Healthcare and Retail & e-commerce.

How comparisons are chosen and every field is sourced: methodology.

Augurian vs MSPC: also compared

Augurian vs MSPC: related Minnesota pages