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Agency comparison · Minnesota

Collective Measures vs Windmill Strategy: Minnesota marketing agency comparison

Collective Measures is a Minneapolis, Minnesota agency that lists content, PPC / paid search and SEO. Windmill Strategy is a Minneapolis, Minnesota agency that lists branding, content, AI search (GEO) and 4 more. Windmill Strategy publishes pricing on its own site; Collective Measures does not. Only Windmill Strategy lists Branding, AI search (GEO), Social and Web design.

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Collective Measures and Windmill Strategy: the agencies

  • Collective Measures (founded 2005): Employee-owned Minneapolis media and analytics agency covering insights, planning, activation and measurement/optimization, plus a creative studio.

    Full profile

  • Windmill Strategy (founded 2006): Minneapolis agency focused on industrial and technical B2B companies, combining web design, digital marketing and branding.

    Full profile

Collective Measures vs Windmill Strategy: side by side

Each value for Collective Measures and Windmill Strategy comes from the agency's listing, its company facts or the platform named under it. Data as of October 15, 2026. No score or rank here; see the full ranking on the agencies page.
Collective Measures vs Windmill Strategy, side by side
FieldCollective MeasuresWindmill Strategy
City and regionMinneapolis · Twin CitiesMinneapolis · Twin Cities
Headquarters100 South Fifth Street Suite 2000, Minneapolis, 55402Source: collectivemeasures.com1400 Van Buren Street #200-12, Minneapolis, 55413Source: windmillstrategy.com
EmployeesNot published11-50Source: clutch.co
Founded2005Source: collectivemeasures.com2006Source: windmillstrategy.com
ServicesContent, PPC / paid search, SEOListing sources: collectivemeasures.comBranding, Content, AI search (GEO), PPC / paid search, SEO, Social, Web designListing sources: clutch.co, windmillstrategy.com
IndustriesRetail & e-commerce, Healthcare, Nonprofits, B2B techListing sources: collectivemeasures.comManufacturing, B2B tech, HealthcareListing sources: clutch.co, windmillstrategy.com
Google rating4.8 ★ (6 reviews)via Google · fetched October 12, 2026View on Google4.9 ★ (69 reviews)via Google · fetched October 12, 2026View on Google
Clutch ratingNot published4.9 ★ (24 reviews)via Clutch
Minimum projectNot published$3,000+Listing sources: clutch.co, windmillstrategy.com
Hourly bandNot published$150-199/hrListing sources: clutch.co, windmillstrategy.com
Publishes pricingNoListing sources: collectivemeasures.comYes, on its own siteListing sources: clutch.co, windmillstrategy.com
OwnershipOwner-operated, no parent company listedSource: collectivemeasures.comOwner-operated, no parent company listedSource: windmillstrategy.com
Partner programsNot published4 programs
Awards15 awardsCompany-statedNot published
Notable clients5 named clients on record12+ named clients on record
Leadership
CertificationsNot publishedGoogle Partner
Case studies3 (0 with stated results)Source: collectivemeasures.com4 (3 with stated results)Source: windmillstrategy.com
AI-assistant mention rateNamed in 23 of 399 answered runs (5.8%); 95% interval 3.9%–8.5%How AI visibility is measuredNamed in 79 of 399 answered runs (19.8%); 95% interval 16.2%–24.0%How AI visibility is measured

Not published by either agency: Yelp rating.

Collective Measures listing sources

  1. [1] collectivemeasures.com

Windmill Strategy listing sources

  1. [1] clutch.co
  2. [2] windmillstrategy.com
See how every listed agency is ranked

Collective Measures vs Windmill Strategy: where they differ

  • Founded: Collective Measures 2005 and Windmill Strategy 2006.
  • Only Windmill Strategy lists Branding, AI search (GEO), Social and Web design among its services.
  • Only Collective Measures lists Retail & e-commerce and Nonprofits among its industries.
  • Only Windmill Strategy lists Manufacturing among its industries.
  • Google: Collective Measures 4.8 from 6 reviews and Windmill Strategy 4.9 from 69 reviews.
  • Windmill Strategy publishes pricing on its own site; Collective Measures does not.
  • Case studies on record: Collective Measures 3 and Windmill Strategy 4.
  • AI mentions: Collective Measures 5.8% and Windmill Strategy 19.8% (95% intervals do not overlap).

Collective Measures vs Windmill Strategy: where they overlap

What Collective Measures and Windmill Strategy have in common as Minnesota agencies, from their listings and company facts:

  • Collective Measures and Windmill Strategy both list content, PPC / paid search and SEO.
  • Collective Measures and Windmill Strategy both list B2B tech and healthcare among their industries.
  • Collective Measures and Windmill Strategy are both based in Minneapolis, Minnesota.
  • Collective Measures and Windmill Strategy are both owner-operated, with no parent company listed.
  • In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Collective Measures and Windmill Strategy were named in the same answer 12 times (3.0% of answers).

Collective Measures vs Windmill Strategy: AI visibility by assistant

In MN Agency Index's October 12, 2026 test of 38 Minnesota buyer questions across 5 AI assistants (399 answers), Collective Measures was named in 23 answers (5.8%; 95% interval 3.9%–8.5%) and Windmill Strategy was named in 79 answers (19.8%; 95% interval 16.2%–24.0%); their 95% intervals do not overlap.Below: share of each assistant’s answers that named each agency. Single test run, October 12, 2026; repeated quarterly. Compare questions are excluded. Runs are correlated, so read each interval as a stability range. How AI visibility is measured.
  • ChatGPT
    Collective Measures

    ChatGPT named Collective Measures in 0 of 114 answers (0.0%).

    Windmill Strategy

    ChatGPT named Windmill Strategy in 14 of 114 answers (12.3%).

  • Gemini
    Collective Measures

    Gemini named Collective Measures in 10 of 114 answers (8.8%).

    Windmill Strategy

    Gemini named Windmill Strategy in 30 of 114 answers (26.3%).

  • Google AI Mode
    Collective Measures

    Google AI Mode named Collective Measures in 13 of 114 answers (11.4%).

    Windmill Strategy

    Google AI Mode named Windmill Strategy in 20 of 114 answers (17.5%).

  • Google AI Overview
    Collective Measures

    Google AI Overview named Collective Measures in 0 of 19 answers (0.0%).

    Windmill Strategy

    Google AI Overview named Windmill Strategy in 4 of 19 answers (21.1%).

  • Microsoft Copilot
    Collective Measures

    Microsoft Copilot named Collective Measures in 0 of 38 answers (0.0%).

    Windmill Strategy

    Microsoft Copilot named Windmill Strategy in 11 of 38 answers (28.9%).

Bar = share of that assistant’s answers naming the agency; whisker = 95% interval.

Collective Measures vs Windmill Strategy: common questions

How do Collective Measures and Windmill Strategy compare for content in Minnesota?

Collective Measures and Windmill Strategy both list content. Both are based in Minneapolis. Collective Measures was founded in 2005 and Windmill Strategy was founded in 2006. Google ratings: Collective Measures 4.8 from 6 reviews and Windmill Strategy 4.9 from 69 reviews.

Which agency has been operating longer, Collective Measures or Windmill Strategy?

Collective Measures, founded in 2005. Windmill Strategy was founded in 2006.

Do Collective Measures and Windmill Strategy have a parent company?

Collective Measures is owner-operated with no parent company listed and Windmill Strategy is owner-operated with no parent company listed.

How many Google reviews do Collective Measures and Windmill Strategy have?

Collective Measures has 6 reviews (4.8 average) and Windmill Strategy has 69 reviews (4.9 average). Review count isn't a quality measure.

Who runs Collective Measures and Windmill Strategy?

Collective Measures: Allison McMenimen Bakken (Co-President, Managing Director), Luke Schlegel (Co-President, CFO) and Mike Baranowski (Vice President, Analytics + Data Engineering); Windmill Strategy: Kathy Kassera Mrozek (President & CEO). As listed on each company's own pages.

Which clients do Collective Measures and Windmill Strategy name publicly?

Collective Measures names EVEREVE, Room & Board and Land O'Lakes / Land O'Lakes Purina Mills (case studies); Windmill Strategy names Stillwell Inc. (case study), SMC Ltd. (case study) and Spraymation Inc. (testimonial).

Which industries do Collective Measures and Windmill Strategy both list?

B2B tech and Healthcare.

How many case studies are on record for Collective Measures and Windmill Strategy?

Collective Measures 3 (0 with stated results) and Windmill Strategy 4 (3 with stated results).

How comparisons are chosen and every field is sourced: methodology.

Collective Measures vs Windmill Strategy: also compared

Collective Measures vs Windmill Strategy: related Minnesota pages

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